Helen Bridges at work in her screenprinting studio.
HCA Healthcare, an American for-profit healthcare provider founded in 1968, have commissioned a series of bespoke designs from Helen Bridges, an MA graduate in screenprinting from Camberwell School of Art, for their corporate HQ, located in central London. The designs feature graphic illustrations of London’s cityscape and depict the major healthcare facilities operated by HCA across the UK. The designs form part of the HCA Art Standardisation Strategy, linking corporate branding with design throughout the patient experience, to create an integrated and familiar identity. Installed April 2018.